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 What are Bum Marketing and Keyword Density? What Do They Do?Many online internet marketers and enterprising webmasters know the importance of Bum Marketing through article advertising. Visualize this: once a written piece is submitted to an article directory, it can chosen by many online and offline distributors. And because this widely distributed copy cannot be downloaded without including the additional resource box, you will be sprinkling your URL to many right across the internet. It will stay there is some form for years. Here's the idea: article marketing is a requirement for getting traffic. Normally you will be required to create and send in at least 4 written pieces each week just to be competitive. But what if you don't have the time to create and tender compositions that often? Is there an easier strategy for such tasks? You're fortunate! There is actually a fairly novel method that assures that your site will place in the top pages of search engine results just by sending in one composition - Yes, only ONE written piece a week to take the place of three or four compositions. This technique is advertised as Bum Marketing, and it was thought of by a pioneering online marketer named Travis Sago. When it was originally issued towards the closing stages of 2006, it had an enormous effect in the marketing arena of eCommerce, and for top results at that. So what is Bum Marketing and how, exactly, does it work? Bum Marketing starts with an assortment of the effective keywords. Nothing innovative you might think? Think once more. We're not just looking for any keywords. We're looking for words that individuals really utilize to look for facts and information on the internet. What you need to find are words or phrases that have at least 100 searchs per day, but have less than 10 thousand competing websites or blogs. That is the ideal, but rarely found. Usually you have much more competition. You can use the Google free adwords tool to find words that are searched often with lesser amounts of competition. Hide the local search window, show Google trends and select exact match. That will give you a good idea of where to start a keyword search For instance in Bum Marketing, you have opted for the subject "dog training." The subject brings up thousands upon thousands of searches everyday. On the other hand, the correct keywords of "dog training" carry numerous web sites in the search engines. The subject is too broad. If you utilize the keywords as they are, you won't be able to acquire very many surfers to your website. The Bum Marketing remedy? You need to restrict it to a single item. "How to guide your dog to get the stick," the precise key phrase, gets a mere 300,000 web sites. This figure is the Bum Marketing strategy uses to overtake the competition! The next plan of action you have to accomplish is to write a theme that will use the key words above. The key words should show at least 1 to 3 times for each 100 words of text. What we have been talking about is keyword density. For Bum Marketing, it should not be more than one to three percent.  |
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